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About us

About Amazoners

Powered by NESL, we combine hands-on Amazon training with end-to-end business management.

Sami Mirza

Meet the owner

Sami Mirza

Founder, Amazoners powered by NESL

Build a business. Not just Amazon skills.
Sami Mirza started Amazoners after spending years building and scaling his own Amazon business, and seeing how many people wanted the same opportunity but did not know where to begin. What started as small, informal sessions with a handful of students grew into Amazoners, powered by NESL: a proper training and business management setup with a home in Islamabad, hands-on classes and a team that manages Amazon accounts end to end.

His approach stays simple: learn by doing, not just by watching. Every course is built around live practice, Seller Central, product research, listings, PPC, so students leave with real skills, not just notes. Amazoners has also worked alongside government-backed training programs such as TEVTA, Global IT and Bano Qabil to bring Amazon training to more students across Pakistan.

Sami Mirza still teaches many of the live sessions himself and stays closely involved with every batch, from the first demo class to graduation day.

  • 2Business models taught: Private Label and Wholesale
  • 3Training partners: TEVTA, Global IT, Bano Qabil

Powered by NESL

Build a business, not just Amazon skills

Amazoners helps you build your own Amazon brand with expert guidance, proven systems and an experienced team. We teach the skills and then stay with you as you launch and grow.

  • Product Research
  • Brand Development
  • Supplier Sourcing
  • Launch Strategy
  • Growth Support
Explore courses
Batch of students learning Amazon selling

Why Amazoners

Why choose Amazoners?

Amazoners, powered by NESL, was founded to close the gap between ambition and execution. We combine structured, practical training with real done-for-you services, as a dedicated Amazon education and growth division built for the Pakistani market.

Learn from real sellers

Learn directly from sellers and managers who run active Amazon stores, not recycled slides.

Hands-on from day one

Live product research, real listings and real ad campaigns, built into every module.

Mentorship that continues

Post-course mentorship and a private community, so you are never stuck when it matters.

A done-for-you option

No time to run the store yourself? Our team can manage accounts, ads and sourcing for you.

A clear path forward

Clear beginner to advanced paths, so you always know your next step, never guesswork.

Local, practical support

Local payment guidance, LLC and registration support, and mentorship tuned to local sellers.

Let's build your success story on Amazon

Partner with Amazoners and grow your Amazon business with expert guidance, proven strategies and long-term support.